About Apurva Purohit

Apurva Purohit is the President of the Jagran Group, one of India’s largest multi-media conglomerates with a turnover of USD 350 million and market capitalization of USD 800 million. With over three decades of experience in the media and entertainment industry, she currently manages a diverse portfolio which includes print, radio, digital and outdoor.

In her previous role as CEO of Radio City, she is credited with making Radio City one of the largest and most profitable networks in the FM industry. The company reached a market cap of Rs. 2000cr. under her leadership and was also ranked amongst the Top 20 places to work as a part of the Great Place to Work Survey, 2015. She was also the driving force behind the listing of Radio City on the stock exchanges in 2017, one of the very few successful IPOs in recent times.

She has been responsible not only for building Radio City into a leading private FM player in the country, but also worked with the industry and the government as the first President of the Association of Radio Operators for India (AROI) where she was at the forefront of resolving several industry issues including the further deregulation and expansion of the medium in the country.

Apurva was one of the Top 30 Most Powerful Women in Business as per the India Today Group in 2016. In addition to her prolific career in the media space, she is also an Independent Director on the boards of Mindtree Ltd. and Meru Travel Solutions Ltd. She is also on the board of Midday Infomedia limited and Music Broadcast Limited and an advisor to private equity fund Amicus Capital and a not for profit diversity foundation, BD Foundation.

She has been instrumental in partnering with private equity players in building superior organizations and in creating and managing valuable media brands. In the past, Apurva has been associated with BCCL & Zee Telefilms where she was a part of the successful launch of TV brands like Zoom, India’s first lifestyle channel, engineered the re-launch strategy for Zee TV and launched one of the largest media buying agencies in the country, Lodestar.

Apurva has been a leading voice in the Indian business landscape, advocating gender diversity, what ails it, and what organizations and leaders can do to make it possible. She is also the author of the national bestselling book “Lady, You’re not a Man” – the Adventures of a Woman at Work. A must-read for every woman on the quest for work-home balance and determined to succeed in her professional life. The book offers a pragmatic perspective on managing work-life balance through emotional intelligence and maturity in managing relationships both with oneself, and with others.

Apurva is a prominent speaker at Industry forums, like CII and FICCI, and several marquee organizations and educational institutions. She lectures extensively on “Leadership Skills”, “The Diversity Triad – How to Cope with the Challenges Working Women face”, “Building Great Places to Work” and “Culture–the invisible differentiator of profitability”

Apurva holds a Bachelor’s degree in Science (Physics) and completed her PGDM from IIM-Bangalore.